Business Advertisement Card: Huyler's
1972.21.0073
Basic Information
Artifact Identification | Business Advertisement Card: Huyler's (1972.21.0073) |
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Classification/ Nomenclature |
|
Artist/Maker | H.A. Thomas & Wylie Lith. Co. |
Geographic Location | |
Period | N/A |
Date | 1893 CE |
Culture | Euro - American |
Location | Not on Exhibit |
Physical Analysis
Dimension 1 (Height) | 14.7 cm |
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Dimension 2 (Width) | 10.2 cm |
Dimension 3 (Depth) | <0.1 cm |
Weight | 3 g |
Measuring Remarks | N/A |
Materials | Paper, Pigment--Ink |
Manufacturing Processes | Printed |
Research Remarks
Description | Advertising cards that featured children and young adults engaging in consumer lifestyles were appealing to young audiences. For young American girls, a demographic that often lived in constraining social environments, these cards were particularly endearing and relatable, especially when they featured girls of the same age group. The girls on the card participating in happy and even adventurous consumer activities were symbolic of what opportunities were available for young women in a new American industrialized era. In this card for Huyler's Cocoa and Chocolate, a lady is seen in elaborate dress, indicating that the food product advertised should be associated with a finer quality of life. |
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Published Description | N/A |
Bibliography | “A Short History of Trade Cards,” Bulletin of the Business Historical Society 5, no. 3 (April |
Artifact History
Credit Line/Dedication | Gift of Natalia M. Belting |
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Reproduction | no |
Contact
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